Khalid Alaraifi: Shaping Saudi Arabia’s Experience Economy
Explore Khalid Alaraifi’s journey from digital strategy and major Saudi events to shaping experience at Misk City and advancing Vision 2030.
Industry Leaders
Dr. Mohammed Hasan Alwan and the Rise of Riyadh University of Arts
As Acting President of Riyadh University of Arts, Dr. Mohammed Hasan Alwan is helping build a new generation of Saudi creators, cultural leaders, and storytellers at the heart of Vision 2030.
Hala Alajel Alshammary: Saudi Virologist Shaping Global Health
From Riyadh’s research institutions to leading laboratories in New York and Germany, Saudi virologist Dr. Hala Alajel Alshammary is helping expand scientific knowledge while embodying the research ambitions of Vision 2030.
Lama Alhamawi: Shaping Saudi Arabia’s Story Through Media & Diplomacy
From award‑winning media leader to network builder between Saudi Arabia and the world, Lama Alhamawi is redefining how the Kingdom’s story is told in the era of Vision 2030.
Reema A. Aref: Building Legal Foundations for Vision 2030
From corporate law and regulatory reform to New Murabba’s transformation agenda, Reema Aref is helping build the legal foundations behind Saudi Arabia’s next chapter.
AbdulAziz AlSanousi: Shaping the Future of Saudi Heritage Tourism
From heritage protection to NEOM’s cultural tourism strategy, AbdulAziz AlSanousi is helping turn Saudi Arabia’s stories, landscapes, and local talent into world-class visitor experiences.
Abdullah Al-Juffali: Driving Business Growth & Tech Localization for Vision 2030
Discover how Abdullah Al-Juffali is helping advance Saudi Arabia’s Vision 2030 through business leadership, technology localization, and industrial transformation.