Randah Al-Hothali: A Pioneering Force in Strategic Communications and Global Policy

Randah Al-Hothali, Director General of Corporate Communications at SFD, leads strategic communications and promotes Saudi Arabia’s global role in development. Her work in international policy and youth empowerment is aligned with Vision 2030.

Randah Al-Hothali: A Pioneering Force in Strategic Communications and Global Policy

Randah Al-Hothali stands as one of Saudi Arabia’s most influential leaders in the fields of strategic communications and public diplomacy. As the Director General of Corporate Communications at the Saudi Fund for Development (SFD), Randah oversees the institution's global communication strategies, ensuring that Saudi Arabia’s initiatives in development financing and international cooperation are effectively communicated to both local and international stakeholders. Her expertise in corporate communications, combined with her strong background in economic policy, has made her a crucial figure in promoting Saudi Arabia’s image globally.

A Career Steeped in International Diplomacy and Development

Randah’s work with SFD builds upon an illustrious career focused on international relations and development. Prior to her current role, Randah served as the Head of Outreach and Acting Spokesperson for the Saudi Development and Reconstruction Program for Yemen (SDRPY). In this role, she led strategic communication efforts that highlighted Saudi Arabia’s reconstruction and humanitarian efforts in Yemen. Her work involved close coordination with international organizations, governments, and the media, making her a well-respected spokesperson for Saudi development initiatives.

Randah’s career is underscored by a deep commitment to humanitarian issues and economic development, especially in conflict-affected regions. Her role at SDRPY required her to engage in high-level diplomatic discussions and communicate the Kingdom’s support for rebuilding infrastructure and fostering economic recovery in Yemen. Her diplomatic acumen and ability to convey complex policy initiatives in a clear and compelling way have made her a trusted figure in Saudi Arabia’s foreign policy circles.

Global Leadership and Advocacy for Sustainability and Youth Empowerment

Beyond her formal responsibilities, Randah is an active advocate for youth leadership, women’s empowerment, and global sustainability. As a member of Global Ambassadors of Sustainability, Randah is involved in numerous international efforts to promote sustainability and environmental responsibility. Her work in this space reflects her commitment to global citizenship and sustainable development, aligning with Saudi Arabia’s Vision 2030 goals of diversifying the economy and promoting sustainable practices.

Randah is also deeply involved in youth empowerment, both locally and internationally. As a MISK Leadership delegate, she participates in programs aimed at equipping young Saudi professionals with the skills and knowledge they need to lead the Kingdom into the future. Through her work, she is fostering the next generation of Saudi leaders who will play key roles in the country’s continued transformation.

Educational Excellence and International Experience

Randah’s academic background further underscores her commitment to global leadership. She holds a Master's degree in International Commerce and Policy from George Mason University, where she developed a strong foundation in international trade, economic policy, and global governance. Her education provided her with the tools to navigate the complex world of international relations and develop effective policy strategies that benefit both Saudi Arabia and its global partners.

Randah’s international experience has taken her to numerous global forums, where she has represented Saudi Arabia in discussions on economic policy, sustainability, and global development. Her participation in high-level meetings with international organizations, governments, and non-profits has positioned her as a key figure in shaping the global narrative around Saudi Arabia’s development initiatives.

Shaping Saudi Arabia’s Global Narrative

At the Saudi Fund for Development, Randah leads the institution’s efforts to communicate Saudi Arabia’s contributions to global development through strategic partnerships and sustainable projects. Her ability to craft compelling narratives around development financing and economic cooperation ensures that Saudi Arabia’s efforts in areas such as infrastructure, education, healthcare, and renewable energy are recognized on the world stage.

By driving effective communication strategies, Randah is helping to highlight Saudi Arabia’s role as a global leader in sustainable development and economic diversification. Her work is integral to the Kingdom’s mission to foster economic growth and improve living standards in developing countries, all while aligning with Vision 2030’s overarching goals of promoting social and economic progress.

A Vision for the Future

Looking ahead, Randah’s vision for Saudi Arabia’s role in the world continues to evolve. As a leader in strategic communications and a champion for youth empowerment and sustainability, she is committed to ensuring that Saudi Arabia remains at the forefront of global development efforts. Through her work at SFD and beyond, Randah will continue to play a pivotal role in shaping the Kingdom’s global presence and ensuring that its contributions to international development are both recognized and celebrated.


Randah Al-Hothali is a trailblazer in strategic communications and international policy, whose work at the Saudi Fund for Development and her advocacy for sustainability and youth empowerment are shaping Saudi Arabia’s future. Her leadership in global development initiatives and her commitment to advancing the Kingdom’s global standing make her a key figure in Saudi Arabia’s Vision 2030.