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Rising Stars

This section is dedicated to spotlighting emerging talents, young entrepreneurs, and new startups that are gaining momentum in Saudi Arabia. It aims to capture the spirit of innovation and creativity among the next generation of leaders.

Abeer Alessa: Pioneering Saudi Arabia’s Creative Advertising Industry

Abeer Alessa: Pioneering Saudi Arabia’s Creative Advertising Industry

Abeer Alessa, co-founder and CEO of The Bold Group, is a pioneering Saudi woman shaping the Kingdom’s creative advertising industry while aligning with Vision 2030’s goals of innovation and empowerment.